In 2021, I partnered with Win-Win Coffee, a Philadelphia-based roastery led by co-owner Nikisha Bailey, who aimed to create a brand that champions black women business owners and fosters inclusivity. I designed an identity that reflects their mission of empowerment, ethical sourcing, and community, using bold yet accessible design elements to emphasize Win-Win’s dedication to elevating underrepresented voices and building a space where women lead and shared values of fairness, sustainability, and inclusion thrive.
Role:
Art Direction
Graphic Design
Logo Design
Package Design